The Council - Edition 9 (2019-2020)

Together with internal teams and external consultants, Adina Ionescu developed creative campaigns across top multinationals, leaders in automotive, energy, or telecom, during the last 20 years. She is a strong advocate of integrated communications, has a digital mindset and a strong new consumer generation focus. She is well reputed within the civil society due to her involvement in societal issues, during her 4 years of active volunteering and mentoring young professionals. Adina’s profession and her key positions widened her exposure to different business environments such as automotive (Groupe Renault), oil & gas (MOL), networks and technologies (Alcatel-Lucent / Nokia), energy management (Legrand, Schneider Electric) or electronics, mobile phones and semiconductors (Samsung Corporation).
Over the years, she built up her expertise in various professional areas: medium and long term integrated branding strategy, corporate social responsibility platforms and actions, reputation management, corporate & product communications, media relations management, corporate events, internal communications. She was the company spokesperson and crisis communications’ point of contact and she contributed to central authorities and professional authorities’ engagement.
Among the most visible campaigns she managed: MOL – for people who demand more; Dacia 50th anniversary- Always in Romanians’ hearts. Adina majored in International Business Relations and in Marketing and Communications within Bucharest Academy of Economics. She graduated the London Chartered Institute of Public Relations in London and is a certified trainer.

Adrian Teslovan is currently the Marketing Manager of Romaqua Group. His career with Romaqua started 15 years ago in the export department.
His professional achievements are linked with the creation and development of all the brands in Romaqua’s portfolio: Borsec, Giusto/Giusto Natura, Albacher, Dorfer, Aquatique, Stanceni.
In addition, for the last 11 years, Adrian and his marketing team’s efforts have also been put into the development strategy of Borsec, a brand with a success story which goes back more than 200 years. His marketing team remained the same for more then 15 years.

Anca Harasim is the Executive Director of the American Chamber of Commerce in Romania (AmCham Romania), the Vice-President of Harvard Club Romania-Moldova and a founding member of Aspen Institute Romania. She holds a Master Degree in Public Administration from John F. Kennedy School of Government, Harvard University. Over the last 19 years, she has fulfilled assignments in major non-governmental organizations in Romania, as Executive Director of the Soros Foundation for an Open Society, the Fulbright Commission and AmCham Romania. Her consultancy experience consist of previous assignments like The World Bank consultant for Albania’s Poverty Reduction Strategy Program, and consultant for the European Commission’s largest PHARE Program in Romania on reforming the Local Public Administration.
With almost twenty years senior-level experience in managing and developing non-profit organizations, of public policy and program strategic planning, management development and implementation of innovative reform projects in Central & Eastern Europe, Anca is currently serving on the boards of several NGOs.

Anda Sebesi is the Editor in Chief at Business Review and she has about 20 years of professional experience in journalism. She has been working during this time with business publications like Biz magazine (as Deputy Editor in Chief) and Business Review – the largest English-language business news publication for local and international business community. Also, she has been involved in different large editorial projects aimed to bring a significant added value for the local business environment. In addition, during this time, she has gained experience in PR and communication and corporate social responsibility (CSR) sectors. Thus, she was involved in different communication and social responsibility (SR) projects and programs for both multinational companies and large NGOs that are active on the Romanian market. She graduated the Faculty of Economics within Titu Maiorescu University back in 2002.

Andreea Florea is the Managing Partner of Brandtailors, one of the leading Romanian strategic brand consultancy and design agencies and the Founder of Sigla si Lozinca.
Andreea joined Brandtailors in 2008 after graduating from the Faculty of Letters at the Bucharest University, at International Relations and European Studies and Social Communication and Public Relations specializations. The numerous brands she successfully shaped or reshaped (Arctic, Doncafe, Savana, LaDorna, Edenia, Agricola, Zuzu, Triac Holdings, Rom, Autovit), along with her commitment to a strategic approach on branding and business development have led to her being welcomed in the shareholders’ structure of Brandtailors, thus becoming the youngest partner in the branding and communication industry in Romania at the beginning of 2012.

Camelia Şucu is a self-made serial entrepreneur, known to the Romanian public as a major player on the furniture and interior design markets. A co-founder in 1993 of Mobexpert, the largest Romanian furniture company, Ms. Şucu exited it in 2007 in order to devote herself to the high-end segment of the market and then to diversify her portfolio with new projects, based on three core values: beauty, harmony, wellbeing.
ClassIN, her flagship company, is among the most important retailers of premium furniture in Romania, having exclusivity for such brands as Natuzzi Italia, Edra, Poliform, Porada and more.
Trained as a medical doctor, Ms. Şucu is passionate about healthy food and sustainable development. Thus, her other businesses, Iconic Health and Abundia, are centered on the need to provide the public with access to healthy nutrition and on the need to sustain local farming and alternative food distribution, respectively.

Colin Lovering has been living and working in Romania since 2009 when he initially arrived to offer consultancy and advice to organizations looking for growth and profitability. He is currently International Business Partner – Brainovate Leadership Consultants as well as Vice-Chairman of the British Romanian Chamber of Commerce.
He previously worked and lived in the UK, USA and France where he trained and coached literally hundreds of sales professionals and Managers across Europe, North America, The Far East and South Africa.
Colin is also involved and committed to supporting disability and homelessness in Romania and actively speaks and helps in both areas. His other activities include being Senior Tutor with the Institute of Sales Management and an associate lecturer at the University of Bucharest.
A father of two boys (Dan & Matthew) and a Grandfather to Freddie, Colin also enjoys watching football and rugby as well as playing a game of golf whenever possible.

Corina Chirileasa is the founder of Romania-Insider.com, the most read English – language publication dedicated to Romania. A former business journalist, Corina is currently the Managing Partner and one of the three shareholders of the media company which runs their flagship portal Romania-Insider.com, publishes a print & travel guide in English, several print supplements, organizes the Romania Insider Awards series and an HR Breakfast events series. Corina is passionate about media trends, journalism ethics and sustainable living. She likes to develop projects and build processes and is keen on maintaining the editorial independence of the media organization she runs. Corina also enjoys countryside life and is a supporter of Romania rural development.